The best email signature fonts include:
1. Verdana (Sans-Serif)
2. Courier (Monospaced slab sans-serif)
3. Georgia (Serif)
When you create your email signature, there are many design elements to think about such as the color scheme, image and template style. But did you know that email signatures font also have a big impact on the design and how your email is viewed? (Not all fonts are universal or “web safe,” meaning they are not compatible with all devices and operating systems).
Fonts also communicate a lot about your business and personal brand, so it’s important to understand how and why to pick the right email signature font. One of the easiest ways to choose an email signature font is to create your signature with an email signature generator. The generator will let you choose a recommended font based on style and compatibility (a font that displays properly on most devices and systems).
If you want to figure out which font is the best for your signature, you need to consider two factors: the practicality and the psychology. Let’s take a closer look at both.
Choosing a Practical Email Signature Font
When it comes to choosing an email signature font, you want something practical. That means a font that is both 1) easy to read and 2) displays properly on all types of platforms (Mac, PC, Android, iOS, etc.).When it comes to clear, legible fonts, you want to stick to two font families, serif or sans-serif.
Serif fonts are more often used for print while sans serif is more common for digital, although both of them are favorites for print and digital media alike. The other great thing about serif and sans serif fonts is that they are “web safe fonts,” meaning that they are pre-installed on most computers, operating systems, and mobile devices.
It’s extremely important to choose a web safe font so that your email signature displays exactly as you intend it to. On the flip side, if the font isn’t “web safe” and the recipient’s device does not recognize the font, it could display in a completely different font that you have no control over.
Choosing an Email Signature Font Based on Psychology
Now it’s time to look at the psychology behind the styling and appearance of fonts, which is also known as typography. Various studies have shown that certain fonts can affect the reader’s emotions and perception of the material they are reading.
According to a study by Wichita State University, Serif fonts are perceived as being “stable,” “practical,” and “mature.” Meanwhile, sans-serif fonts were perceived as neutral; they didn’t evoke any positive or negative emotions and are, therefore, considered a safe, all-purpose type of font to use.
Once again, serif and sans-serif fonts are the winners. Not only are they practical for digital communication, but they also convey an image of stability and do not evoke strong emotions from the reader.
The Best Email Signature Fonts
Serif and sans serif fonts are the clear winners in the “Top Email Signature Fonts Competition” since they meet both the practical and psychological needs. But, within the serif and sans serif typefaces (or font families), you still have quite a bit of choice. So which are the best of both worlds?
At WiseStamp, our design team recommends using Verdana or Courier from the sans serif family and Georgia from the serif family. You can easily try out all three fonts using our email signature maker and see which one you like best.
Verdana is a sans-serif typeface designed by Matthew Carter for Microsoft Corporation, and released in 1996.
The font is clear, professional and easy to read. Whilst it’s almost 30 years old, it’s still a leading font in the designing industry.
Design in 1955 by Howard “Bud” Kettler. Initially created for IBM’s typewriters. Courier font has been adapted to use as a computer font and versions of it are installed on most desktop computers.
Courier gives an old but stylish feel to an email signature, it distinguishes your signature from the rest of the email’s text.
Designed in 1993 by Matthew Carter and hinted by Tom Rickner for the Microsoft Corporation. It was intended to appear elegant but legible printed small or on low-resolution screens.
Georgia gives an elegant style to an email signature.
HOW TO CHOOSE YOUR EMAIL SIGNATURE FONT
Within the WiseStamp email signature generator, click on the fonts editor. A drop-down menu will then allow you to select the right font, as seen here:
That was easy!
And you can do a lot more than just selecting your email signature font in our signature maker. Check out this 90-second video for a glimpse of what to expect: