How SERHANT uses WiseStamp to help close $10 billion real estate deals

The challenge

SERHANT is the most followed real estate brand in the world. When its agents send their most important messages, like million-dollar deals, contracts, and proposals, it’s via email. This means they need flawless, unified branding across all of their email communications. Previous email signature solutions were either too complex, or required weeks’ long planning – and having reached the pace of needing to easily scale to another 50 agents at a moment’s notice, SERHANT’s IT department needed a solution that was fast, easy, and fool-proof.

The outcome

After assessing different email signature solutions, the IT department saw that WiseStamp was the only one that could scale at the speed of SERHANT. WiseStamp’s platform is both advanced and easy to work with, and comes with first-rate onboarding and a dedicated account management and support team. Now SERHANT’s entire email signature strategy is more scalable and efficient. What used to take weeks happens in just a few clicks. And the email signatures? They look just as sharp as Ryan’s suits – every single time.

SERHANT’s change management for branding, now a breeze with WiseStamp

Before WiseStamp, SERHANT’s IT team tested other email signature solutions, only to hit roadblocks every time. Every option came with a trade-off: extra IT work to compensate for clunky systems, or settling for longer rollouts or less-than-perfect branding.

Some solutions required complex server setups and cloud configurations. Others lacked the flexibility to meet SERHANT’s unique needs. At one point, they even considered building their own solution, until they realized how much IT time that would drain.

What they needed was a powerful yet effortless platform; one that could scale at SERHANT’s speed without the headaches or the risks of the organization looking unprofessional. 

When they discovered WiseStamp, they found exactly what they were looking for—a solution that ensured brand consistency while keeping things simple. With WiseStamp, SERHANT can maintain polished, professional email branding at scale without draining IT resources.

Scaling at the speed of SERHANT

Before SERHANT implemented WiseStamp, updating email signatures across the company was a slow, frustrating process. Weeks of planning, multiple approvals, and constant troubleshooting made even small changes a headache.

WiseStamp changed everything. With a structured deployment that integrates directly with the SERHANT email directory, updates are seamless, and branding stays consistent. SERHANT’s IT team has streamlined the email signature process, making it efficient, scalable, and easily led by marketing.

Now, whether SERHANT is onboarding a single agent or an entire team, their email signatures are automatically customized to match their market and location with no delays and no hassle of tedious manual work.

“Excitingly boring” reliability

“I was looking for a solution that is ‘excitingly boring’ in the sense that it just works. It does what it’s supposed to do, and it’s consistent—not only from person to person but across the entire organization. WiseStamp was able to give us that.” – Ryan Coyne

A great tool isn’t the one you constantly think about. It’s the one that quietly does its job in the background without causing issues. WiseStamp provides exactly that. Once it was set up, SERHANT no longer had to worry about email signature inconsistencies or spending hours on updates.

With WiseStamp, everything having to do with email signatures is automated. Whether one new agent, or 50 new agents have joined the team, or existing agents get promoted, agents can continue sending their important, high-stakes messages without pause, and without sacrificing SERHANT’s high branding standards.

User-friendly And SERHANT-level support

For SERHANT’s IT department, it was essential to find a solution that took the guesswork out of managing email signatures. They also needed to feel sure that whenever a question did arise, they could get the answers they needed, and fast. 

With WiseStamp, the team already could tell from their first conversation with their dedicated WiseStamp engineer that this is the level of simplicity and service they were looking for. From WiseStamp’s clear and accessible documentation, to the swift response of their Account Executive, SERHANT experienced the client-centered dynamic that was up to the standards they strive for in their own organization.

“I recommend WiseStamp because it saves us money, time, and sanity—and it makes us look good. That’s not just important to us; it’s crucial to how we do business. Real estate is at the intersection of show business and commerce, and WiseStamp has become another character in that story.”