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11 best books for small business owners
The world’s most successful business owners will agree: It’s essential to constantly learn and seek knowledge in order to develop your personal and business...
What is branding and how to get it right (updated 2024)
So, what is a “brand?” Is it your logo? The look and feel of your business? Not quite. There is a lot of misleading...
What is customer-based marketing & how to get started?
Fact: Today’s consumers are faced with more buying options than ever before. For a buyer, this highly competitive environment is often a winning scenario....