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Social media marketing (SMM): Learn how to unlock your brand’s potential
“Social media is the ultimate equalizer. It gives a voice and a platform to anyone willing to engage. ” – Amy Jo Martin
21 Creative Black Friday Marketing Ideas For Irresistible Campaigns
Clearly, there are a lot of advantages in the game. And if you run a business of any kind (be it an eCommerce, a...
A Comprehensive Guide to Microsoft mail services
Comparison Table Feature Outlook Office 365 Exchange Server Platform Desktop, web, and mobile Desktop, web, and mobile Server Email management Yes Yes (via Outlook...
Creating and managing a Gmail account
How to create a Gmail account (step-by-step) If you’re ready to create your own Gmail account, here’s how to do it. Congrats! You have...
Brand identity deconstructed: How to build a powerful corporate identity (With Examples)
Generate a company-wide email signature with WiseStamp One of the most obvious changes was to Chobani’s typography: The old font was sans-serif, uppercase and...
Emotional appeal advertising: Understanding and using It
Which dating site profile would you rate higher? or No contest, right? The first profile is boooooring. The second profile has basically the same...
YouTube For Nonprofits: Share your NGO cause with the world
What is YouTube for Nonprofits? In 2007, YouTube launched the Nonprofits Program to provide a platform for nonprofits to share their message with the...
Introduction to Digital Marketing KPIs
Let’s take a look at the difference this makes: The first campaign had 13.5K impressions (i.e. number of times the ad was shown), but...
Google for Nonprofits: Free tools and resources to help your NGO succeed online
What is Google for Nonprofits? Google for Nonprofits is a program that provides NGOs with a range of tools and resources to help them...