Make a sales email signature with high conversion

  • Steal our tried and tested templates to use as your own
  • Learn email signature tips that make or break a Sales Manager email signature
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sales email signature

As a Sales Manager or marketing professional you know that every type of communication embodies an opportunity for pitching a business offer. It’s not a matter of IF but a matter of HOW.

Your sales email signature represents a marketing opportunity that you shouldn’t miss out on. Your competitors surely won’t.

Happily, for you, a beautiful and effective marketing email signature is only a few minutes away. We’ll teach you how other marketing and sales professionals have been doing it using our generator.

We’ll let you in on the best tips to help you close the gap and start getting traction through your signature footer today.

Marketing and sales email signature examples

You should learn from what works for others in your profession. For this purpose, we’ve prepared marketing signature examples based on some of the best performing signatures made on our platform.

How to create the best email signature for sales – Do’s and Don’ts

Whether you saw a signature you like or not in the examples above there are basic rules you should adhere to for your signature to perform beautifully, for marketing purposes.

Your full name

Do

Add your middle initial for additional credibility

Don’t

Avoid using nicknames


The name of your business or employer

Do

Add your field of business if your brand is unknown. E.g. if I own a marketing company you could use “YourComapny Marketing” as your business name to add clarity

Don’t

No need to add Ltd.

Would an Apple employee add Ltd.?


Your job title

Do

Add a serious-sounding conventional title if you can get away with it. E.g. instead of “Marketer” say “Marketing manager”

Don’t

Avoid using vague titles, like “Marketing magician” or “Head of promotion”


Your contact info

Do

Add a direct phone number where people can easily get hold of you

Don’t

Don’t add an email address, there is a “Reply” button for that


Your website

Do

Add a link to a page that converts users to clients. It can be your homepage or a landing page.

Don’t

Don’t add a link to a half baked or badly made website. It will only hurt your credibility


Your photo and/or company logo

Do

Use a high-quality headshot as your personal image. Try to smile. Add an animated logo of your company’s brand for an eye-catching effect

Don’t

Don’t use pixelated images. Don’t use pictures with a sad or silly facial expression. Avoid fake smiles. Don’t use a stock photo. All of these will destroy your relatability


It really comes down to what marketing channels work best for you and your business. If you don’t know what works yet, you can rely on some of the best choices (you can add all these in seconds, all from our signature builder’s social media tab):

  • Facebook
  • Linkedin
  • Instagram
  • Pinterest
  • Youtube
  • Twitter

We advise that you analyze these channels’ performance in the long run and reduce the links you present in your signature. Only those who generate sales for your company should stay.

More options are many times less inviting, so limit your offering to avoid that.

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