If you own a small business or work independently, you absolutely need to have a web presence in order to compete in your market and generate new leads. That means setting up a website that features the following:
- Information describing your product or service
- A professionally designed web template
- A contact form for people reach you directly
- A dynamic map of your location (if relevant to your business)
But how can you build a professional looking website for an affordable price and without any coding skills? Luckily, you can use a website builder—a tool that helps the average person (without fancy web skills) to create a highly functional and sharp looking website or webpage.
There are lots of website builders on the market—so which do you choose?
That will depend on your goal. WiseStamp recently introduced a webpage builder, WiseIntro, which is designed to help you create a sleek, powerful and cost-efficient web presence in less than an hour.
Now let’s take a deeper look at this solution and others so you can decide which fits you best.
Advantage: Easiest to use, fastest to set up and least expensive
If you are looking to create a sleek, professional web presence in just 30 minutes then WiseIntro is the builder for you. Unlike more complex builders (like Wix or Weebly, which we’ll explore next), WiseIntro helps you create a web page that is simpler and less complicated than a full website. It’s the perfect solution for self-employed professionals, freelancers, and small business owners who want to share useful information to help clients and customers connect with their products and services. The best thing about WiseIntro’s free version is that it allows you to add powerful and useful apps to your page, like social media icons, a Google map of your location, a feed of your blog content and much, much more. The premium version allows users to add a custom video or photo background, connect their own domain name and edit the color scheme and formatting for an even sleeker look and feel. Because WiseIntro is a simpler solution, its premium plan costs only $72 a year, which is a fraction of what other website builders cost. So, if you’re looking to set up your web presence for a minimum cost and effort but still enjoy tons of value, then WiseIntro is the solution for you.
Advantage: Offers the most features (but can be trickier to use)
Wix is one of the biggest website builders out there today. They offer around 300 templates, several of which are free to use, but the majority come at a premium one-time cost to use.
With Wix, your account will be activated instantly upon sign up and it has a vast variety of features for different—like creating an e-commerce store, photography portfolio, adding a blog and more. It is one of the pricier solutions—their cheapest “ad-free” plan starts at $8.50 per month and every single email address you create you will cost $5 extra. The basic plan cannot be used to create an online store —instead, you will have to go with one of their more expensive packages. So, if you’re willing to invest more money and time in order to have more features, then Wix is a great solution.
Advantage: Lots of features but more cost-efficient than Wix
Weebly is another popular website builder, and you’re likely to have come across the name before. However, it is a bit limited compared to Wix or some of the other options out there. For one, you are limited to about 80 themes and their site performance is also not as slick. However, cost-wise, it is cheaper than Wix. While its plan costs $12 per month, when you consider that you get free email and you don’t have to pay for features other website builders charge you for, Weebly is on the cheaper side. They will also activate your account instantly upon sign up.
Advantage: Leading builder for e-commerce
If you run an e-commerce business on a marketplace platform like eBay or Etsy, you can import your product listings to WiseIntro. However, if you want to have more controls and options over your product listings, then you’ll want to open your own e-commerce website. This is where Shopify comes in. Shopify allows you to choose from hundreds of premium templates that are custom designed to suit the types of products you sell—and they have everything from fashion to clothing to toys and everything in between. Whether you sell online, on social media, in-store, or out of your home, Shopify has a powerful platform that helps you scale your business and grow your sales. Plans start at $29/month and Shopify handles everything from marketing and payments, to secure checkout and shipping—must-haves in the e-commerce world.
Advantage: Offers the most templates
The final recommendation on this list is SiteBuilder.com, which offers a whopping 1,200 templates, a free domain name and email account. Their editor is easier to use and more functional compared to Wix, Weebly and Shopify, and they allow the ability to create a blog (which can be rare in website builders). That said, you’ll need to choose a more expensive plan that starts at $18.45 per month if you want to create an e-commerce store.