11 cool email signatures designs you can use as your own
Learn how to make a creative email signature by stealing our users’ best ideas
Learn how to make a creative email signature by stealing our users’ best ideas
In this post, we’ll take a close look at 11 different email signatures made to create small WOW effect (I know, email signatures are so exciting! 😜).
Feel free to steal and use any of the creative email signature ideas we highlight here to make your signature as amazing as it can be. You can also go ahead and play around with these features, templates, and designs using the Wisestamp email signature editor. You can use it to create the coolest professional signature in under 5 minutes.
But first:
What makes a nice email signature?
A nice email signature gives viewers something beyond the bare essential information. It’s the difference between a dull or a creative email signature which adds insight into who you are, your values, your skills, or your work.
The element for a creative email signature:
- Your full name
- Your job title
- Your direct phone number
- Your website URL
- Social media icons or buttons
- Animated GIF or banner (for branding and sales)
- A ‘Let’s meetup’ Zoom button (for Sales)
- An Instagram gallery (for artists and designers)
- A ‘Please consider your environment’ green footer (to show you care)
- A SoundCloud track (for musicians)
1) Add a personal touch with a cool handwritten sign-off
In this very nice (but conservative) signature, Erik used the Wisestamp signature dynamic sign-offs add-on to write “Kind regards” above his email signature. This is a cool design feature that makes a small but valuable WOW effect.
The fact that his sign-off looks like handwritten signature gives the readers the feeling that he personally signed this email and gave them extra attention.
Erik also added a scheduler add-on to encourage meetings (this feature is also included in the Wisestamp generator). It is often the case that prospects prefer to meet people they feel that they know. The feeling of familiarity brought about by the handwritten signoff could increase the number of leads he gets from his email signature.
2) Make your signature come alive with animation
This email signature makes excellent use of modern icons to represent the location, phone number, email, and website details.
As a restaurant owner, Hiromi shows used a GIF to present his food instead of a static image. This cool and creative feature makes the food come alive and encourages viewers to book a table. By including a prominent CTA button Hiromi makes it too easy to succumb to impulse and book a table on the spot.
Also, notice that the CTA and his name are both the same color as the logo to ensure that the whole signature stays on brand.
3) Show your work and your amazing talent with a creative design
Zander did 2 cool tricks in his signature presentation that make him stand out as a visual designer.
The first is using the signature image component to present both himself and his creative artistry. He did an excellent job of making the most of the most noticeable element in an email signature to bring added benefit in a beautifully subtle way.
The second cool hack Zander used is adding a gallery of his Instagram work at the bottom of his signature block with a link to his Instagram page. This will pull people into view more and engage with his content, and also make them much more likely to make a purchase.
BTW, adding a strip of your published work from Instagram is as simple as adding our Instagram gallery add-on.
4) Make enticing sales offers directly from your signature block
In this elegant design, Emily has highlighted property listings that she wants to promote. This is a great way to encourage her readers to click directly through to the website and read more about them. And it also makes for a nice looking email signature.
All the info a prospect needs to be interested in a property is presented in her signature block, so it’s super easy for anyone to contact her and express interest.
5) Add a Zoom button to encourage a meeting
This is one of my favorite signature designs. Chris loaded his signature with 2 features that, I feel, bring added value and make for a cool signature.
Chris used one of our nicest signature templates called “center image” in which (obviously) your image is placed in the middle.
This design uses the image as a divider between his info and his contact info, with the social media icons below his picture. This puts him in the focus of attention, associated him with the social media links, and add a more personal feel to the entire signature.
As a real estate agent, Chris relies on his realtor email signature for leads. So, he added a creative way for prospects to easily contact him. He chose the Zoom button signature design available in Wisestamp’s editor to encourages readers to book a video call.
He has also given the extra option of setting up a meeting in person just below because Zoom hasn’t quite dominated the entire world of meetings just yet.
6) Use eye-catching animation to hook people on your sales offer
A fancy way to pull in business through your email signature is by adding a banner to your email signature block.
But an even cooler idea to encourage clicks is by making that banner an eye-catching GIF (We have a huge gallery of pre-made GIFs like the one in the example that you can use in your Wisestamp signature).
7) Extend and enrich your branding
One of the coolest and most creative email signature ideas I’ve ever seen is using the signature image component to place additional information or icons.
Tom’s example here shows how you can add branding messaging from the same space that you present your brand logo. Tom also added a heart icon that adds a bit of an emotional signal to his readers.
I thought I’d add another similar animated brand logo example just to give you another idea of how this concept can be done.
Vivian used her clinic’s animated logo to add a WOW effect to her signature. This extra feature seems like an investment only an established and professional organization would make and in this way give Vivian added credibility.
8) Use a video to give depth to your email signature
Including the video thumbnail and a direct link to her YouTube video is a cool way to expose your readers to content and capabilities that you could never convey from a tiny signature footer.
What Maya did here is even better than just adding a video. What’s cool about her signature is that she made the video thumbnail into a nice GIF that already pulls the viewer into what the video has to offer. All her readers need to do is click the thumbnail to complete what they “started”.
9) Allow your readers to hear
In this example, Shelly has added the ability to play one of her SoundCloud tracks right in the email. If you’re a starting musician this feature will maximize every interaction you have by email to present your new music. You never know who’s listening. Maybe your next big breakthrough will come from there.
10) Make a big personal impression with our social media buttons template
In this example, Mark has chosen to include his personal social accounts as well as the corporate ones. By including links to his personal Facebook and LinkedIn accounts he reminds readers of his emails that they are dealing with an individual and not a faceless corporation.
He could have been content with the little social icons in the top-right corner, but he chose to put his social media greater presence by using big outstanding buttons. He got way more clicks and visits to his Linkedin and Facebook pages because of that – a small little change with an amazing impact.
11) Show your dedication to protecting the environment
Add a green footer to discourage printing. We offer a selection of options for text which ranges from the short and direct ‘Don’t print this, ok?’ through to the gentler encouragement shown above.
Adding a green footer is a creative way of putting your values in the front. For many readers knowing that you represent values more than just business incentives is important for them to feel secure doing business with you.
Conclusion
Your email signature is a marketing opportunity you can’t afford to ignore.
The only people who see it are those interested enough in what you do to read your emails in full. They are perhaps your most important audience.
Our signature generator can deliver stylish designs to help you boost engagement, look professional, and tell your readers what action to take next.
WiseStamp is used by over a million people all over the world from a whole range of industries.
Which of the features will you use for yours?
