How to Bring Traffic to Your Blog or Site Using Your email Signature
Your email signature gives you added exposure to the world. This is because you can include information in it that would not be included in the body of the email or it could ruin the message you are trying to convey there. Email signatures are beneficial in that you don’t have to type them over and over because they are already constructed for you to include in your email.
Email signatures can be made to bring traffic to your blog, empower your brand, and increase traffic to your website. Here is how it is done:
- Include your company contact information. This does not mean giving your email recipients your home number. This means giving them your business contact information.
- Make sure your blog promotion includes more than one blog. You can link your blog in your email signature.
- Social media information should be included because individuals may want to converse with you through other platforms. However, don’t include links to every social media website you are a member of. You can create a page on your website that lists those accounts and they can link to you that way. This is so you’re only listing one link and not 10 or more. A person can become overwhelmed with links, which will keep them from clicking on a single one of them.
- Be sure to include contests and other special offers in your email signature because this increases interest. When you do this, you are more likely to bring traffic to your website or blog.
These are very important elements of your email signature. But if you’re still unsure how to construct it on your own, you can get some help from a program such as WiseStamp, www.wisestamp.com. It is a Firefox extension that allows you to add a customized signature to your gmail, Yahoo, AOL Mail, or Hotmail account. You can also use multiple signatures in these email accounts to cover different promotions you may be doing. This is also necessary to customize your signature for whoever is going to be reading your emails.
For example, you may be into a number of different business ventures. You may have one website that is dedicated to website design and another that is dedicated to Internet marketing. However, you may use the same email address for both. If that’s the case, you want to make sure your website design email has a signature relevant to that trade in it and that your Internet marketing signature is relevant to Internet marketing. This can do wonders for your business in driving traffic to your blog or website.
So don’t go another day without having a great email signature to convey your marketing message. Whether it is to promote your blog or your website, you need to make sure that your audience is able to acquire what they need in order to give you what you need.